0
%
Google health score
0
's
of Happy clients worldwide
0
%
of all sales direct through website
the challenge
The client had a successful business importing pharmaceutical production equipment from a far east supplier to resell in the UK via an e-commerce platform. He came to Expect More after his previous web design agency had badly let him down, with catastrophic effect on sales.
He needed a new e-ecommerce website – fast – together with a solid digital marketing campaign that would help rebuild his sales funnel.
the solution
The team worked with the client to identify his most productive prospects and his optimum via the website messaging and digital marketing thereafter.
From the positioning work and competitor analysis, the team identified the best search terms and keywords to grow the business and the website was optimised accordingly.
To build trust and authority in the brand, insight pieces were created for the blog and case studies were added by interviewing existing clients of the business. This all formed the basis of a continuous content marketing calendar for sharing the content across social media.
This drives both referral traffic as well as search engine rankings, where S3B gained page one ranking for target keywords within 6 months.
Expect More supplemented the SEO and content marketing activity with a highly focussed Google Ads campaign targeted to the clients best sellers.
Generating a new online shop to bring life back into their old offering
the result
S3B now has 75% of all sales coming directly through the e-commerce website. A WordPress website that integrates with Woo commerce, a CRM & payment gateway.
